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WordPress Chatbot Setup Checklist

By the Word.Chat Team Updated August 2025

Before you flip the switch on your new WordPress chatbot, run through this end-to-end checklist. It ensures your widget looks polished, sounds on-brand, and performs flawlessly from day one.

1. Install and Authenticate

  • Install the Word.Chat plugin from your WordPress dashboard.
  • Generate an API key inside your Word.Chat account and paste it into the plugin settings.
  • Verify the connection by sending a test message from the preview widget.

2. Customize Branding

  • Upload your logo and choose brand colors for the launcher bubble.
  • Write a welcoming opening message that highlights value.
  • Adjust the bot persona to reflect tone and escalation preferences.

3. Connect Content Sources

  • Add your top WordPress pages, documentation, and blog posts as knowledge sources.
  • Upload supplemental PDFs (pricing sheets, implementation guides).
  • Organize sources into collections for different audiences or product lines.

4. Configure Triggers and Escalations

  • Enable proactive prompts on high-intent pages like pricing or checkout.
  • Define intents that route to humans (billing, enterprise quotes, cancellations).
  • Test email or Slack notifications to ensure your team receives escalations instantly.

5. QA Before Launch

  • Run through the top 15 customer questions and confirm accurate answers.
  • Check the widget layout on mobile, tablet, and desktop breakpoints.
  • Validate performance with Google PageSpeed Insights after embedding the widget.

Launch-Day Essentials

  • ✅ Announce the chatbot in your release notes or newsletter.
  • ✅ Add a support page section explaining how to use the bot.
  • ✅ Schedule a two-week post-launch review to analyze transcripts.

Complete these steps and your WordPress chatbot will be ready to delight visitors and convert more leads immediately.

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